Tuesday, 23 April
Today's Topic
"Sign me up for a strategic initiative."

Skill + Do

Working on strategic initiatives will make you a better seller. What you learn and how you see a part of your business will reward you down the line for the challenges you face on the street.

The best-producing sellers – those with perennial memberships in the TOP 10% – are those who don’t just work their list…they get involved in working on strategic initiatives (SIs) that expand their skills, learning, and industry vision.

Your motivation for such work should not be based on trying to suck up to management or to get perceived "extra credit"; it should be based on your desire to learn.

Whether the project involves participating in a task force to create a cultural ethos for the sales team, helping define CRM engagement standards, or culling customer feedback for product enhancements, working on these projects will enhance your appreciation for your company’s challenges and success pathways.

Strategic initiatives are defined differently, but at their core, they represent ancillary work in tangential areas that will keep you sharp and moving forward. Somewhere along the way, your work on these types of programs will benefit you and your key accounts.

As the saying goes, "Many hands equal light work," but when you get involved in SIs, you’ll find the heavier the work, the more you’ll learn.

Tomorrow - February 7

"Umm, could you repeat that?"

Today - February 6

Pitch meeting management musts

Selling is a series of "one shot to make a good impression," so you must make the most out of your customer meetings. Even if you’ve seen this client a million times, create a meeting agenda!

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February 5

No, no, no...you LOVE prospecting

Prospecting is about energy. Immense energy is needed to get started, but the energy produced by prospecting is limitless. Harnessing the energy needed to get started is easier than you think.

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February 4

Buyers hold your pipeline truth

You look at some of your opps and know inherently they’re dead. So….cut bait. It’ll clear your head and allow you to focus on closing the opportunities in your pipeline that have a real chance.

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"Hold up a mirror and ask yourself what you are capable of doing, and what you really care about. Then take the initiative – don’t wait for someone else to ask you to act." Dr. Sylvia Earle

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