Thursday, 25 January
Today's Topic
Assertiveness v. Aggressiveness

Skill + Do

Awareness of how your selling approach works with different buyer types is essential in sales. Your manager and peers can help you get where you want to be on the assertive/aggressive scale.

A little self-awareness goes a long way, eh? Awareness of your intensity level is smart whether you’re pitching a customer or working with some of your peers.

At the same time, it’s not a good habit to let outside influences (i.e. people) push you to be someone you’re not. If you slant a bit toward aggressive, don’t look to change it all. Refine a few moves here and there, and that might be good enough.

Alternatively, if you think you need to dial it up a ton….slow down and define what a ton equals. Adjustments don’t have to be big to get the results you’re looking for.

More importantly, seek counsel from your sales manager on how your approach looks. S/he can help you hone your approach and determine how to balance your aggressive v. assertive -ness.

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