Daily Quote |
Skill
Somewhere along the line, email and slides took over as primary selling tools. It was assumed that they were all enough to get the job done.
It's nobody's fault…it just happened. Business got intense, and with it, everyone went with the flow.
If you're looking for something else…something more effective, try telling stories.
Keep your stories one or two minutes in length. How you package your weekend anecdotes, case studies, process instruction, and value matters. And it's entirely based on your creativity.
Do
There are two keys to growing your storytelling skills:
1. Start tellin' 'em.
2. Start storing 'em…create a log of stories to help with #1.
Today, create a "Top Stories" page in your phone's Notes app and write the titles and brief outlines of a few personal and business stories.
Use recent events to craft your personal stories, and consider how to frame case studies and work anecdotes as informative business stories.
Use what you created today when the next door opens in a customer convo to tell a story.
Oomph
In this engaging Ted Talk from filmmaker Andrew Stanton (Nemo, Wall-E, et al.), you'll hear the punchline "Make them care," and it will help you craft and tell good stories.
During the 19-minute talk Andrew assures you storytelling is not natural for anyone; it's not a God-given talent. That's good news if you're feeling sheepish about your skills.
That alone may encourage you to put your foot in the water and start telling stories.
In this engaging Ted Talk from filmmaker Andrew Stanton (Nemo, Wall-E, et al.), you'll hear the punchline "Make them care," and it will help you craft and tell good stories.
During the 19-minute talk Andrew assures you storytelling is not natural for anyone; it's not a God-given talent. That's good news if you're feeling sheepish about your skills.
That alone may encourage you to put your foot in the water and start telling stories.
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