12/13/2024-Call your curmudgeonly customers

Because everyone is waiting for next Friday, now is a great time to contact your KDMs and hit ’em up for a meeting in January. It’s so much easier to prospect when people are loose.

Even your most obstinate and grouchy buyers are in a good mood these days.

WHAT IF you take advantage of the good cheer this December day brings and reach out to those NBBs for a meeting? (NBBs…Normally Bummer Buyers.)

Their January and February calendars are filling fast, but they’re in a good mood today! And when their mood lightens, their grip loosens.

Don’t ignore prospects who don’t laugh at all of your jokes. They have decision power, too.

Hit ’em up for a meeting.

While it’ll be tempting to go shopping today at lunch or have an extended pub meal with a friendly, instead, dedicate time to prospect for Q1 meetings.

This time of year is ideal for getting meetings with NBBs because you’re both in good moods.

Call customers you don’t enjoy dealing with and try to get a meeting with them; you need their support as much as those who are friendly and open.

Think of how great you’ll feel when you open your calendar on January 2 to see a full slate of meetings for the year’s first month.

As you know, prospecting is a momentum game. It’s okay to go days without lifting your prospecting finger; but you must take advantage of the opportunities to prospect when momentum presents itself.

Now is a great time to give it one last boost for the year because your customers are doing exactly what you’re doing…they’re tidying up on the year and getting organized for the next.

You work hard to establish relationships, and for some with whom you have no relationship, now is the time to start one!

Kylo Ren may not be someone you want to take to the game or hang out with after the conference, but that doesn’t mean you should avoid him.

This spoof of Undercover Boss from the funny people at SNL reminds you that you can’t ignore the prospects on your list who are like Mr. Ren. You need to call on them too.

Remember, everyone’s in a good mood right now…even Kylo’s EA.