Skill + Do
Friends need you to be a capable salesperson as much as you need them to be a loyal buyer. Keep doing the things you did when you were first developing the relationship, and you’ll both benefit.
Rule #1 regarding selling to friends: don’t back down.
Selling to friends affords a level of transparency and honesty that don’t exist with your other relationships – that’s gold.
When it comes to meetings, don’t change a thing with your prep: create an agenda for the meeting and send it over ahead of time. Have some fun with it…acknowledge your friendship by inserting an agenda item that refers to their kids’ weekend soccer game.
For all the other stuff, don’t be shy. Did Ya get problems with the account? Get your friend involved. Need the truth about obstacles? Get your friend to work as your agent.
You’ll certainly adjust your tone and approach in the meeting, but you’ve been tap dancing since you started in sales…you got this. Keep your friends close. Full stop.
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Tomorrow - March 18
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On this day, Bonnie Blair was born
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Today - March 17
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Know your product...sort of.
Getting product confidence in sales roles takes a while, so just be honest with customers about what you do and don’t know while building your expertise.
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March 15 - 16
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Mindfulness/Self-care
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March 14
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On this day, Steph Curry
To be a top performer, study STUDS like Steph Curry. The engine for high performance is found in the preparation, practice, and repetition of the drills that need attention for game time.
"Growth and comfort do not coexist." Ginni Rometty
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