6/19/2024-Didn’t we JUST have a weekly sales meeting last week???

You look forward to your weekly sales meeting because you’re happy to see your peers and learn about anything that might help you sell better. Heck, you might even get inspired along the way.

…and then, the meeting starts and so too do the cheese dip daydreams. Pffft….all good intentions are out the window.

The good news is you have successfully diagnosed the problem: you just don’t care to listen to other sellers engage with your manager about their deals.

At the end of your next 1:1 with your manager, ask, "I need to talk to you about something I care about…how open is your mind?"

If allowed, continue with this, "How pleased are you with our weekly group sales meetings?"

Hear your manager’s answer before suggesting that the weekly meetings are not the best time and place for individual pipeline reviews.

Then, try this line: "Personally, the meetings would benefit me a lot if we spent more time on strategic selling issues, common objections, and tricky selling scenarios."

You may not think it’s your responsibility to create a productive weekly sales meeting… and you’re right…it’s NOT.

But it is your obligation to provide feedback and ideas for your manager. Like your parents, your manager doesn’t know it all…so why not help out?

So when your manager solicits ideas for group agenda topics, you should be the one to bring up scenarios that you recently experienced while in front of customers.

You bring up the desire to learn how teammates deal with product nuances, value prop customization, objections, and other issues at the root of what it means to be successful.

While you’re at it, you be the one to recommend that agendas be published days before the meeting so the group has time to think about strategic issues for all to discuss and debate.

You get what you deserve if you sit on your hands. Speak up.

You can make many recommendations to help your manager create productive weekly sales meetings, but the one featured in this snippet is NOT one of them. (As fun as it looks.)