Skill + Do
Clients love to be wined and dined, but they also know it comes with a price. Don’t tippy toe around their obligation; pick your time wisely and talk business.
Of course, there are rules to social selling, and while it’s pretty okay to conduct a little business before the concert starts or while you’re getting set up at the yoga studio, be wise about your timing.
But understand that client entertainment includes an acknowledged quid pro quo. The buyer may not expect a 30-slide PowerPoint presentation, and it might be tricky if you’re on the golf course, but the customer does expect some sort of an ask from you.
So….fire away. What is it you need help with? An introduction? Help resolving a sticky issue on the latest transaction? Whatever it is, don’t for one second think you can’t ask just because you’re in a social setting.
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Tomorrow - May 10 - 11
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Laugh and your world changes
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Today - May 9
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Wow a customer, get a referral
Read MoreAsking clients for intros inside their organizations doesn’t just help you get meetings; it is also a fast track to learning how they think about your offering. They won’t intro you if they don’t like you.
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May 8
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Read More
TOP 10% meeting prep
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May 7
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Today is Give Yourself a Break day.
Read MoreIndeed, you deserve a break today…and tomorrow. Be as good at practicing self-deprecating humor, grace, and forgiveness as you are at practicing your presentations.
"Get closer than ever to your customers. So close that you tell them what they need well before they realize it themselves." – Steve Jobs
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