Watch It’s a Wonderful Life!

On this day in 1946, Frank Capra’s It’s a Wonderful Life starring Jimmy Stewart, premiered and, of course, became a classic movie.

Why is this important to you amidst the holiday chaos?

Because you and George Bailey share two very important things:

1. You make things happen,

2. You matter a great deal to many people.

Where would your clients be without your expert advice and help? Where would your family be without your financial support?

Many themes in this movie are synonymous with The Sales Life, but one of the main takeaways – character is more important than cash – is one to paste on the inside of your forehead.

Make a date with someone you love (or strongly like) and watch It’s a Wonderful Life.

It’s a beautiful movie packed with everything that could interest an EI all-star seller like you: family, work, redemption, life purpose…it’s all there.

Watching it will reaffirm your belief that your community is essential and should never be taken for granted.

Your prospects, clients, internal enablement team, managers, peers, and even your competitors are your sales community – they should all be valued, respected, and honored.

Listen to Frank Capra explain how he made It’s A Wonderful Life in this short audio interview. Capra comes across as genteel, empathetic, and very human when describing what many critics consider one of the best movies ever made.

The enduring appeal of Capra’s work lies in its toughness.

Yes, the film tells us that "no man is a failure who has friends," but it also touches on bankruptcy, suicide, frustrated ambition, and the dark underbelly of small-town American life.

Excluding this gem, Capra was a huge success, but it is his masterpiece.