
12/21/2023-Video vs F2F Meetings
Published on
Skill
It takes muscle, savvy, and creativity to get in-person meetings with prospects. The reward is obvious: physical interaction that will yield huge returns and maybe give you a leg up on your competition.
The pandemic is over. Your PJs need a wash, and your shower misses you.
It’s time, dontcha think?
It’s time to get back in front of your customer face to face.
It’s time NOT to accept excuses that your prospect doesn’t "meet in person." (C’mon! Their PJs need a wash too.)
Sure, green-dot selling expanded your bag of tricks over the last few years, but there’s no comparison in seller effectiveness when comparing Zoom versus pitching a customer in their tiny, window-less conference rooms.
It’s time.
Do
Today, start your campaign to push for F2F meetings in ’24.
Of course, this requires more elbow grease to persuade the prospect to meet in person, but the juice is well worth the squeeze.
Remember, sellers like you are tasked with enhancing or changing buyer perceptions, presenting nuanced value propositions that are custom to buyers’ needs, and navigating through obstacles and objections. Are you convinced yet?)
So, how are you gonna pitch this to your prospects?
How about ysing honesty? "I think we’ll accomplish more when we sit together."
Getting F2F meetings with KDMs was hard enough before the pandemic, and it’s so much harder now that everyone is used to working anywhere and everywhere.
That’s okay…you’re up for the challenge, right? Appreciate this new ’24 initiative ("Getting in-person pitch meetings!") as another that will weed out the competition vying for your prospect’s time.
Adopting a "let’s meet in person" strategy will require you to raise your game and create business reasons why an in-person meeting is needed. You won’t succeed all the time, but even if you can replace some video meetings with in-person rendezvous, you’ll be that much ahead of others.
Oomph
This 1.5 minute video featuring a "meeting" between two chatbots from Cornell University is either hilarious or scary. (Actually…both!)
It highlights a big reason you should push for more F2F meetings: protect your turf…preserve your job for the coming years!
The next most important reason you should get in front of your buyers next year: it’s more fun!
It’s more challenging, too. You prep for the meetings with more detail, and, surprise…you get more out of them.
Fight the rise of the chatbots…score an in-person meeting!
(NOTE: MySalesDay is created by a human 100% of the time.)
Quote of the day
"The social brain is in its natural habitat when we’re talking with someone face-to-face in real-time." Daniel Goleman
