Q4 strategizing…today?

Q4 might feel a long way away, but your Q4 buyers have been planning and strategizing for months.

Take this as a nudge to move Q4 up the agenda with your top customers today… and for the rest of the month.

If you’re like most B2B sellers whose Q4 makes or breaks your year, then April 13 is just another Q4 selling day. Good outlook!

Focus your Q4 selling today:

1. Examine your revenue attrition from Q4 ’25 to learn how much new biz you’ll need to generate in Q4 ’26.

2. Review your individual account plans to help you determine your strategy for Q4 money from your core accounts.

3. Book meetings today to pitch Q4 business…it’ll force you to start creating ideas for Q4 money you might not currently have.

4. What’s your Q4 offering for your prime prospects? Get those ducks in a row.

And of course, mobilize your manager, solutions teams, and anyone else to help you develop Q4 bait!

This Short from the movie Elf will remind you of what’s around the corner…it’s not that far away.

Holiday decorations pop up right after the back-to-school campaigns, and that’s only a few months away.