Skill + Do
Reading buyers and understanding their motivations is hard for all sellers. At a minimum, try to open communication lines as broadly as possible and follow The Golden Rule.
By nature, you’re a chameleon who gets along with everyone. And, as a seller, you can get anyone and everyone excited about your company and offering.
Everyone? Hmmmm….
Face the facts: even those on the fringe whom you think buy your act…don’t. It’s not that you’re not talented or good at relating to people, but it’s impossible to hit it off with everyone. But it’s your responsibility to try clicking with everyone. (Buyers aren’t thinking about you at all in that regard.)
Here are a few quick tips that might expand your pool of those willing to throw roses at you during your next parade:
1. Smile. Everyone responds favorably to that.
2. Show interest in everyone — sincere interest. Empathy goes a long way toward creating bonds. Take extra effort with those you don’t click with and get them to do ALL of the talking; you just keep listening. (Somewhere in there, you’ll find something to bond over.)
3. Extend yourself to everyone and offer to do things for them….just because. Giving is the new black.
Beyond the above, understand you won’t get along with everyone…but trying might turn someone you don’t think you’d get along with into a trusted buyer…and friend.
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Tomorrow - March 18
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On this day, Bonnie Blair was born
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Today - March 17
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Know your product...sort of.
Getting product confidence in sales roles takes a while, so just be honest with customers about what you do and don’t know while building your expertise.
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March 15 - 16
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Mindfulness/Self-care
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March 14
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On this day, Steph Curry
To be a top performer, study STUDS like Steph Curry. The engine for high performance is found in the preparation, practice, and repetition of the drills that need attention for game time.
Just as no one can be forced into belief, so no one can be forced into unbelief. Sigmund Freud
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