Skill + Do
Sometimes fear can motivate sellers, and other times it can be crippling. And because you know occupational hazards don’t go away on their own, you have to create a plan for dealing with them.
Fears and anxieties exist in every job, whether or not you’re in sales. But there’s something unique and (ahem) special about the pressures that go with the sales life. Stakes are high, emotions run hot, and the bright lights bring white-hot intensity.
Pressure and stress cause fear, right?
You play a high-stakes game with many variables, the biggest of which is a quarterly flop that could lead to being put on a PIP or something worse if performance stays below standards. And while you know you could go sell "widgets" for another company, you like the company you’re selling for now.
Some anxieties are serious enough to require professional assistance, and some – like sales anxieties require chats with those who have gone before you.
Thousands before you have gone through whatever you’re dealing with…why not enlist their counsel? Review your network and highlight a few names of those you think can help you. You’ve probably done this before and have been surprised at how easy it is to find a willing aid. And, of course, you’ll pay it forward when you get an SOS call.
Once you and your friend rendezvous, the script is pretty simple, "Hey, I’m struggling with the thought that I am getting ignored by my manager, and it makes me feel vulnerable…can we talk?"
Your motivation for taking this step is simple: sellers unencumbered by fears (aka "fearless") are more productive and fulfilled.
Besides, sleeping at night is a good thing.
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Tomorrow - February 7
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"Umm, could you repeat that?"
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Today - February 6
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Pitch meeting management musts
Selling is a series of "one shot to make a good impression," so you must make the most out of your customer meetings. Even if you’ve seen this client a million times, create a meeting agenda!
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February 5
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No, no, no...you LOVE prospecting
Prospecting is about energy. Immense energy is needed to get started, but the energy produced by prospecting is limitless. Harnessing the energy needed to get started is easier than you think.
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February 4
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Buyers hold your pipeline truth
You look at some of your opps and know inherently they’re dead. So….cut bait. It’ll clear your head and allow you to focus on closing the opportunities in your pipeline that have a real chance.
"Thinking will not overcome fear but action will." W. Clement Stone
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