Real-time objection help, in your pocket.
Tap an objection to see what it really means, exactly what to say, and how to move the deal forward. Perfect for quick glances between calls.
“Your price is too high.”
They’re comparing you to a number in their head or to a competitor you don’t yet know about.
“Sounds like you’re comparing it to something. What were you expecting it would cost?”
“How were you thinking about budget before you saw this?”
❌ Justifying the price. ❌ Discounting before you understand their anchor.
“Want to compare what you expected with what’s actually included at this price?”
“We don’t have budget.”
Most of the time, it’s not about money; it’s about priority and perceived importance.
“When you say budget, is it a hard financial cap… or are other priorities taking the lead right now?”
“What would need to be true for this to move up the list?”
❌ Accepting “no budget” at face value and walking away.
“Want to walk through how other teams found budget for this?”
“Now’s not a good time.”
Often a soft “no” or avoidance, not a real timing constraint.
“Totally get it. Is this a ‘never’ thing or a ‘later’ thing?”
“What’s happening right now that makes later feel better?”
❌ Automatically accepting a push-out to ‘next quarter’ without clarifying intent.
“Want to take 5 minutes to define what ‘right timing’ would look like?”
“We’re happy with our current vendor.”
They fear the risk and hassle of switching more than they feel the pain of staying.
“Something is working… and something probably isn’t. Which side are you leaning toward?”
“What’s one thing you wish they did better?”
❌ Trash-talking their current vendor.
“Want to see a side-by-side comparison of them vs us on that one area?”
“Can you send me some info?”
They’re trying to check one or two decision boxes, not read a 20-page deck.
“Happy to. What specifically do you want to understand better?”
“What box are you trying to check with the info?”
❌ Sending a generic brochure and hoping they read it.
“I’ll send just the 1–2 things that help you decide. Sound good?”
“I need to run this by my team.”
They’re unsure how to position this internally and don’t want to look bad.
“Before you bring it to them, want to pressure test the concerns they might raise?”
“What will your team care about most?”
❌ Saying “Okay, let me know what they say” and losing control.
“Want a one-page summary you can drop into the meeting?”
“We tried something like this before — it didn’t work.”
They’re burned and don’t want to repeat a painful experience.
“Was it the solution, the timing, or the rollout that caused the issue?”
“What outcome were you aiming for last time that didn’t materialize?”
❌ Saying “Ours is different” without understanding what went wrong.
“Want to map what would need to change so it works this time?”
“This isn’t a priority right now.”
Other projects are ahead of you in the line—right now.
“Makes sense. Where does this rank among the other initiatives on your plate?”
“What’s taking most of your attention this quarter?”
❌ Backing away without learning their priority stack.
“Want help comparing this to your current top projects?”
“I don’t see the ROI.”
They haven’t defined what “good ROI” looks like in their head.
“What ROI would make this an easy yes for you?”
“What outcome does this need to produce to feel worthwhile?”
❌ Throwing generic ROI stats at them.
“Want to build a simple ROI model together based on your numbers?”
“This feels like a lot of work for us.”
Their mental picture of effort is bigger than the value they’re seeing.
“Teams usually want to know what we take off their plate. Want to break that down together?”
“Which part feels heaviest from your side?”
❌ Saying “It’s easy!” and dismissing their concern.
“Want a simple ‘who does what’ breakdown so you can see the real lift?”
“We’re evaluating other options.”
They’re not clear on their own decision criteria yet.
“When you compare options, what 2–3 drivers carry the most weight?”
“What matters most in your final decision?”
❌ Asking “Who else are you talking to?” as your first move.
“If you share your criteria, I can map how we line up against it.”
“I’m not convinced this is a fit.”
There’s one specific misalignment they haven’t articulated yet.
“If you had to point to one thing that feels misaligned, what would it be?”
“What feels most off to you?”
❌ Arguing that it actually is a fit.
“Want to walk through each part and see where the mismatch really is?”
“We handle this internally.”
They’re not seeing the opportunity cost of using internal resources.
“Internal teams are great at execution — where do you wish they had more bandwidth or specialized support?”
“What would your team do with the time they’d get back?”
❌ Claiming you’re better than their team.
“Want to compare internal vs external tradeoffs for just one part of the process?”
“I’m not sure this will work.”
They’re worried about looking bad if it fails—personally and politically.
“Totally fair. What risk feels biggest to you right now?”
“What would reduce that risk for you?”
❌ Saying “There’s nothing to worry about.”
“Want to walk through how other clients de-risked this?”
“I’m not the decision maker.”
They’re unsure how much influence they have and don’t want to overstep.
“How does your team usually evaluate decisions like this?”
“What role do you typically play in decisions like this?”
❌ Jumping straight to “Who’s your boss? Can I talk to them?”
“Want help building the internal case so this lands well with your decision makers?”
That’s how you turn objections into momentum.